Linnworks & Conjura Collaborate to Finesse Retail Operations & Fuel Scalable Decision Making for Ecommerce

Linnworks, a leading provider of ecommerce inventory and order management software, has today announced its partnership with Conjura, a leading ecommerce analytics solution that transforms a brand’s business performance data into actionable insights. This partnership gives brands and sellers the ability to gain a true understanding of their performance across omni-channel, omni-store, and multi-geographical settings, allowing them to make informed decisions that boost profitability and foster growth.

With this collaboration, customers will have access to valuable insights that highlight product performance and identify trends in their inventory. By better understanding these patterns, brands can benefit from improved optimisation of stock levels, throughput of orders, management of ad spend, and refined forecasts to improve margins.

The partnership also provides a clearer understanding of the true costs associated with each product in a brand’s inventory, taking into account factors like manufacturing, marketing, and shipping. By pinpointing these key factors that influence sales, customers can now make strategic decisions that enhance profitability and drive growth.

Moreover, customers can now gain a deeper understanding of their advertising strategies by identifying which SKU or product generates the best results. By analysing the effectiveness of various sales and marketing channels, businesses can ensure they are allocating in the most profitable way and maximising returns on investment.

Fran Quilty, CEO at Conjura comments, “Our partnership with Linnworks marks an important milestone in our shared mission to support ecommerce businesses in their growth journey.

“By integrating our systems, we are not just providing data; we are enabling actionable insights that will help our users make smarter inventory decisions and optimise their ad spend. Together, we are paving the way for a more strategic approach in fast-changing and dynamic markets.”

Chris Timmer, CEO at Linnworks said, “The demands on retailers today are immense, and it is very easy to become snowed under without the right tools and support. To stay ahead, businesses need to be able to make swift, informed decisions, especially when it comes to inventory and fulfilment decisions.

“This collaboration with Conjura means retailers now have the insight to optimise day to day operations but also to set themselves up for future growth and success. We are delighted to be able to bring this solution to market and look forward to seeing the benefits this will bring to businesses across the globe.”

To find out more about the partnership, click here.