Current Issues

Regular Industry Development Updates, Opinions and Talking Points relating to Manufacturing, the Supply Chain and Logistics.

What it’s like to be a woman in logistics

27-Mar-2018
What it’s like to be a woman in logistics
You may be wondering what it must be like to work with a predominantly male industry that doesn’t have the best reputation for empowering women and having them lead from the front. However, Sameena Ashraf, Business Development, Stowga, explains how actually the logistics industry is not that scary a place for women and discusses how during a very short passage of time, the logistics sector and Stowga has very much come to feel like ‘home’.

The meritocratic, transparent culture means that every day I am learning something new. My team members are respectful, accommodating and generous in assisting me with the tasks at hand or how to best understand the logistics sector – something I am new to. I enjoy working with my colleagues to promote a diversity of opinion, thought and leadership in the company, address equality, and in the process, address the challenges of recruiting women to logistics roles, and the Stowga team in general.

When I decided to pursue startup ventures in London I was not optimistic. The transition from sunny San Francisco to the UK was difficult - I was quick to judge and unimpressed by the pace which the startups operated at in London. Stowga was different. Some things, however, remain the same whether I reside across the Atlantic, or in the UK – the hipsters, the beards, the tight jeans and overpriced coffee with coconut / almond milk.

Stowga is different. I am part of a team where I can help to shape the culture of the company, as it grows. As well as following the rules, I am in a privileged position to ‘write’ them. The flat structure of the company allows me to excel both in my professional and personal pursuits. Stowga was the challenge I had been seeking, and to my surprise proved to be a ‘breath of fresh air’. I like to be proved wrong! The constant exchange of gifs and Game of Thrones analogies keep me entertained – “a girl has no name”. However, compared to my kin around the world, I find myself privileged and grateful. I have lived and worked in some amazing places - Singapore, Dubai, and San Francisco. I speak 5 languages fluently, and I am working with a great team to build something amazing.

Many will celebrate and embrace their gender. Some will not come to know the importance days like International Women’s Day holds, due to the different parts of the world in which we reside. We all have different destinations, and our journeys are as unique as they are multi-faceted - that’s our superpower, and it’s one we do not acknowledge as often as we should. We are professional, working women, mothers, daughters, sisters, wives, girlfriends, friends and confidants. It gives me great pride to represent my company Stowga – and help celebrate women in the industry with 8 men who appreciate my value to the company, as a friend and colleague.

To conclude my short story, I call out to all the women of the world - young, old, those who have made mistakes, failed, healing from tragedy / heartbreak, those who are building and working hard to give themselves a better life- I salute you! Embrace it and own it! To all the women who are privileged to have been born and raised in a democratic society, who can share their voice freely and without fear of persecution, let us give thanks for that privilege, and to all those women without that right who we will never hear about, lets keep them in our thoughts and push for them, to have what we enjoy.

We may have grown up in different parts of the world, but there are many elements that connect us – we are hustling, grinding everyday with our brains, our beauty, our superpowers – on a mission to be the best versions of ourselves.

Selecting the best Transport Management System - One of the most important logistics decisions you’ll make
6 days ago
“Digital Transformation” and Supply Chain Planning
6 days ago
Coolest Advice for Making Blockbuster IoT Devices?
6 days ago
The Fall of ‘Made in China’
6 days ago
How can artificial intelligence help the food industry?
1 week ago
Streamlining Operations With Waveless Picking
2 weeks ago
Creating a common standard for the fashion supply chain…
3 weeks ago
5 Steps to Improve Your Business’s Supply Chain
3 weeks ago
Procurement is joining the dots with technology to achieve greater strategic benefits
3 weeks ago
Don’t get red-carded shipping World Cup items into Russia
3 weeks ago
Trash talk: how waste management could become an engine for business growth
4 weeks ago
Could consumers drive a business tech revolution?
4 weeks ago
Jungheinrich Opinion: The Connected Engineer
1 month ago
Debunking the myths of the Hybrid Cloud
1 month ago
How to Future-Proof a Retail Business
1 month ago
How Enterprise Label Solutions Streamline Supply Chain Management
1 month ago
Ignorance 4.0? UK manufacturing and engineering competitiveness at risk from lack of knowledge
1 month ago
Untangling S&OP and S&OE
1 month ago
The ghosts of retail past, present and future
1 month ago
How to safeguard customer loyalty using digital platforms
1 month ago
The last mile starts with a single step
1 month ago
How citizen developers can speed up business app development
1 month ago
RFID – The missing link in customer insight
1 month ago
Turning blockchain into a real supply chain advantage
1 month ago
Achieving a Sustainability-Centric Retail Model
1 month ago
Gartner Says Global IT Spending to Grow 6.2 Per Cent in 2018
1 month ago
Monster opportunity: the Vampire Economy will take wings this year with late night deliveries
1 month ago
Falsified Medicines Directive: What are the practical considerations for wholesalers and Logistics Partners?
1 month ago
UK manufacturing sees solid growth in March
1 month ago
Elevating IT in financial services
1 month ago
The best, not the biggest
1 month ago
Addressing SME GDPR Misperceptions
1 month ago
Building the Business Case for Digital Transformation of Supply Chain Planning
1 month ago
Is artificial intelligence fiction or fad?
1 month ago
Ecommerce Returns Best Practice: How to minimise Lost Profits and maximise Customer Satisfaction
1 month ago
How the connected distribution centres are helping organisations keep consumer demand at bay
1 month ago
Latest ONS figures show online stores continue to eat the High Street’s lunch’, says ParcelHero
1 month ago
SAP HANA Enterprise Cloud: A Strong Pillar of SAP’s Strategy
2 months ago
Food for thought: time to trim the waste line
2 months ago
Redefining supply chain visibility
2 months ago
Questions to ask yourself before investing in business management software
2 months ago
How the Tariffs Will Impact Supply Chain Execution
2 months ago
Ethics and the supply chain
2 months ago
Spring Statement Summary – The Good, The Bad And The Ugly
2 months ago
Four ways the UK retail supply chain differs from the rest of Europe
2 months ago
What Is Planning?
2 months ago
Only 6% of companies believe they've achieved full supply chain visibility
2 months ago
Why are some businesses slipping up when it comes to Health and Safety?
2 months ago
End the tax attacks: ParcelCompare calls for sanity as US-EU trade war escalates
2 months ago